Recently in Operation Smile Category

Don't Miss January 9 All-Star IUSA Charitable Marketing Class!

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PPA Charities announces the first ever full-day Charitable Marketing pre-conference class at PPA's ImagingUSA national convention. An all-star line-up will share their best ideas on how to incorporate charitable marketing into your studio strategy. The class, which is scheduled from 9-5 on Saturday, January 9, 2010, will take place at the Gaylord Opryland Hotel.

Continue reading Don't Miss January 9 All-Star IUSA Charitable Marketing Class!
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Join PPACH for IUSA Celebration: Your Kick-off to IUSA!

Check Out Our Latest List of Live and Silent Auction Items

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See you in Nashville! January 9, 2010 - 8:00 P.M.

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The evening of Saturday, January 9, 2010 will kick off Imaging USA in a big way, as PPA Charities hosts its fifth annual Celebration Event & Auction at the world-famous Gaylord Opryland Hotel. This year, the festivities will be FREE to all IUSA attendees! Here's the schedule: 

Beginning at 8:00 P.M., gather with fellow photographers to enjoy the camaraderie and fellowship as only PPA can offer:  a multi-faceted experience that includes silent and live auctions of great photographic and celebrity items; a presentation from Operation Smile, our charitable partner; as well as our annual contribution presentation; dancing to a DJ; and a fun-filled event called "The Ronald" (think Celebrity Apprentice). During an evening highlight we will acknowledge our 2009 donors and award a $500 cash drawing. 

Join With Your Fellow PPA Members . . .

Become an Operation Smile Studio Today.
Change the Life of a Child Tomorrow!

OpSmile_Studio_Counter_Sign.jpgNow you can stand together with fellow PPA members to save the smiles of children around the world through your commitment to PPA Charities and its charitable partner, Operation Smile. For a donation of only $240, you can become a 2010 Operation Smile Studio, which proclaims to your clients that you are part of an international commitment by PPA Charities to support the life-changing work of Operation Smile, the highly regarded Norfolk, Virginia-based charity that provides the gift of surgery to precious children suffering from facial deformities.

Your donation of $240 will make it possible for Operation Smile's volunteer medical professionals and support personnel to perform a single surgery that will transform the life of a deserving child born with a facial deformity, such as cleft lip or cleft palate.

In announcing the new campaign, PPA Charities President Mary Fisk-Taylor said: "Every day PPA members make their livings by photographing the smiles of children and their families. What better way is there to show the world that it is a privilege to be a professional photographer than by supporting the work of Operation Smile! A $240 donation is well within the reach of every PPA studio: Simply donate $10 each for 24 sessions, and you will transform the life of a child and that child's family forever."
 
Once your donation is made, you can download a 2010 Operation Smile Studio door sign and a larger sign to frame and hang on your studio wall. Your business will be listed as an Operation Smile Studio on ppacharities.com and on an Operation Smile Studio consumer site that is under construction. For each $240 donation you make to PPA Charities on behalf of Operation Smile, you will be entered into a drawing for a once-in-a-lifetime opportunity to photograph an Operation Smile mission. To date, four PPA photographers have documented Operation Smile missions.
 
"It is not often that any of us has the opportunity to truly transform the life of another human being in such a profound way," said PPA President Ron Nichols in congratulating PPA Charities on its Operation Smile Studio initiative. "I encourage PPA members everywhere to demonstrate to their communities what it means to be a caring professional by becoming a 2010 Operation Smile Studio.
 
To make your donation of $240 or more, click here.
To view an Operation Smile mission video by PPA member 
Angela Weedon, click here.
To learn more about the work of Operation Smile, 

Mark Your Calendar for December 28 Websummit!
Joy to the World Websummit to Benefit Operation Smile!

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Sarah Petty is joining with PPA Charities to raise funds for its charitable partner Operation Smile at her December 28 Joy of Marketing Websummit! The webcast will feature 14 hours of FREE education from 28 of the industry's top photographers, during which you can join together with fellow photographers from coast to coast to donate (even a dollar) to give the gift of cleft lip or cleft palate surgery to deserving children.

Over 10,000 professional photographers registered for Sarah's Master Photographers Free Marketing Telesummit in September. Sarah expects an even bigger audience for this great marketing event, which will help you jump start your business for 2010, so she's set a goal to save the smiles of 100 children ($24,000) through Operation Smile! It takes only $240 for Operation Smile's volunteer medical professionals to change the life of a child forever. What better way for photographers to give back to children in need!

What's more, The Joy of Marketing will match 
Websummit donations up to $5,000! 

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So get off to a strong start in the New Year and help some deserving children while you do! You'll learn from David Jay, Sam Puc, Julia Woods, Jerry Ghionis, Scott Crosby, Will Crockett and more! The Joy to the World Websummit promises to provide you with serious money-making ideas for your business.

All you need is a computer with an Internet connection to join in on December 28 (and the latest version of Adobe Flash - it's free, too). The Websummit will be available for 24 hours beginning at 12:01 CST on December 28. Listen to only those speakers you like best or watch all 28. You can start, stop and pause each speakers' presentation to learn at your leisure within the 24 hour window. Simply REGISTER NOW for FREE by clicking here!

If you're not available on December 28, 2009 or want to get a head start on 2010 planning for your business, you can purchase the Adobe FLASH files of all 14 hours for $89 and receive access to the speaker presentations IMMEDIATELY. A pre-websummit special price of $59 is available until December 27. Just register before December 28, 2009, and you'll receive this special offer! To learn more about Sarah Petty's Joy of Marketing Websummit, click here

Huge thanks to Sarah for her generosity in partnering with 
PPA Charities in support of Operation Smile!

PPACH Sets $70k Goal for 2009 Operation Smile Donation

Help Us Save Smiles for Hundreds of Deserving Children!

In each of the four years since PPA Charities named Operation Smile to be it's charitable partner, PPA members have increased their donations to the charity. This year, the PPACH trustees have set the ambitious goal of $70,000 to be raised through Family Portrait Month and other activities in direct support of Operation Smile. This goal represents a $20,000 increase over the 2008 donation of $50,000, but more importantly, it will make possible nearly 300 smiles repaired by the volunteer professionals of Operation Smile. Together PPA member trulys can make these miracles happen . . . one smile at a time. To learn how you can participate, click here.


generic.jpgSarah Petty is joining with PPA Charities to raise funds for its charitable partner Operation Smile at her December 28 Joy of Marketing Websummit! The webcast will feature 14 hours of FREE education from 28 of the industry's top photographers, during which you can join together with fellow photographers from coast to coast to donate (even a dollar) to give the gift of cleft lip or cleft palate surgery to deserving children. 

Over 10,000 professional photographers registered for Sarah's Master Photographers Free Marketing Telesummit in September. Sarah expects an even bigger audience for this great marketing event, which will help you jump start your business for 2010, so she's set a goal to save the smiles of 100 children ($24,000) through Operation Smile! It takes only $240 for Operation Smile's volunteer medical professionals to change the life of a child forever. What better way for photographers to give back to children in need!

What's more, The Joy of Marketing will match 
Telesummit donations up to $5,000! 

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So get off to a strong start in the New Year and help some deserving children while you do! You'll learn from David Jay, Sam Puc, Julia Woods, Jerry Ghionis, Scott Crosby, Will Crockett and more! The Joy to the World Websummit promises to provide you with serious money-making ideas for your business.

All you need is a computer with an Internet connection to join in on December 28 (and the latest version of Adobe Flash - it's free, too). The Websummit will be available for 24 hours beginning at 12:01 CST on December 28. Listen to only those speakers you like best or watch all 28. You can start, stop and pause each speakers' presentation to learn at your leisure within the 24 hour window. Simply REGISTER NOW for FREE by clicking here!

If you're not available on December 28, 2009 or want to get a head start on 2010 planning for your business, you can purchase the Adobe FLASH files of all 14 hours for $89 and receive access to the speaker presentations IMMEDIATELY. A pre-websummit special price of $59 is available until December 27. Just register before December 28, 2009, and you'll receive this special offer! To learn more about Sarah Petty's Joy of Marketing Websummit, click here

Huge thanks to Sarah for her generosity in partnering with 
PPA Charities in support of Operation Smile!

In 2005, when we heard about PPA Charities' Family Portrait Month, we knew we wanted to contribute. But October is our busiest month of the year(and typically most lucrative), so we did not have time in our schedule to hold a special photo event or offer special sittings to raise funds. So we decided to donate a percentage of our gross sales for the month of October. This total was $3,500. It was amazing to know how much we could help children around the world just by sacrificing some of our profits during our biggest month.

In 2006, we really wanted to blow that 2005 number out of the water, so we decided to run a year-round promotion to benefit Operation Smile. We started to offer "Smile Cards," which are 5x7 folded blank notecards with the client's choice of image printed on the front. On the back, we print the Operation Smile, PPA Charities, and our studio logos. 

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We sell these in packs of 10, and they cost the client just $15.00 for the pack. This is a great value compared to our regular press-printed card line for our customers, and since we print them in-house, we can print them whenever the orders come in. One hundred percent of the price of these cards goes to our charity fund, which is donated at the end of the year. Our clients love these cards, and especially love knowing that they donate $15 to Operation Smile every time they purchase them. We do have a limit of three packs per client, which serves to guarantee that they do not use them as birth announcements or holiday cards. At the end of 2006, our total donation was $8,500, a combination of revenue from the cards and our percentage donation from our October sales.

In 2007, we decided to do something a little different. In addition to the Smile Card year-round sales, we opted to sell gift certificates in lieu of the October percentage donation. (we were building a new studio at the time and needed all that profit we could get!).  In October, we pre-sold 2008 gift certificates for $240 (the price of one smile). Included in this certificate was an 8x10 portrait from the session. Given that our session fee is $300, this was a good value to our customers!  We did have success with this, as some of our clients bought these as gifts for their co-workers and we gained new clients in the process. Our total 2007 donation was $6000. We had similar success in 2008 doing the same program, raising $6,500.

We can't wait until the end of 2009, to see how many more smiles we can buy for such deserving children! So far, we have raised over $5,000 . . . so we are on target to bring our total donation through the years to upwards of $30,000.

You can download templates for Angie's vertical and horizontal Smile Cards here: 

Smile_Cards.zip.

For 23 years, Operation Smile has been reaching out to children throughout the world to restore smiles, hope and diginity.


One in 500 Children in the developing world is born with a facial deformity. When you support Operation Smith through PPA Charities, you help to bring smiles, hope and dignity to the lives of these children like LuLu, who was helped through an Operation Smile mission to China.

Learn about an Operation Smile mission to India.

Learn about Cindy McCain's long association with Operation Smile through this video of on an Operation Smile mission to Vietnam.


Dsc_4390 PPA Charities hosts a "Celebration" event Saturday evening before PPA's Imaging USA (the national convention in January) officially begins. The celebration event will take place at Alice Coopers Town in Phoenix, just two blocks from Convention Center and features fun, fellowship, and food. The evening kicks off with a VIP Cocktail Hour from 8-9pm. VIP Cocktail Hour tickets are only $35 and include hors d'oeuvres and open bar. The doors open to all convention attendees at 9pm, and the fun continues with the live/silent auction, the check presentation to Operation Smile, and music and dancing.

Mark your calendar now to attend the PPA Charities' Celebration on January 10, 2009, in Phoenix.